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Ingvar Kamprad's Story

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Today we're going to look at how a farm boy whose father told him that he would never make anything of himself used money his parents gave him for doing well at school to create his own little business. He named the company IKEA. This is the story of Ingvar Kamprad, one of the richest people in the world, and the top 3 lessons that you can learn from his success.

"What is good for our customers is also, in the long run, good for us." - Ingvar Kamprad
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